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Innertrue — Brand Identity case study by Idealights
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Brand Identity2023

Innertrue

Client
Innertrue
Services
Brand Identity
Industry
Fashion, Health & Beauty
Year
2023
01About

Innertrue is a high-quality skincare brand based in Indonesia, distinguished by its focus on using only natural ingredients. They are committed to creating effective, pure skincare solutions that honor the beauty of nature and the integrity of our skin.

02Challenge

Innertrue's founder came to us with only an idea, a concept and a name.

03What we did

Our team began by crafting a unique brand identity for Innertrue that truly represented their commitment to nature and skin integrity. We designed a logo inspired by natural elements and chose brand colors that resonated with the purity of their ingredients. We also developed a brand story that beautifully narrated their journey and mission. For their digital presence, we designed and developed a user-friendly, aesthetic website that showcased their products and brand philosophy effectively. The website featured easy navigation, detailed product pages, and a secure checkout process, providing customers with a seamless online shopping experience.

Innertrue — Brand Identity work sample 1
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Innertrue — Brand Identity work sample 3
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Innertrue — Brand Identity work sample 5
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Innertrue — Brand Identity work sample 7
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